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(Archive) Brains that buy green

Desirable and sustainable conceptual packaging design innovations.

This project was part of DDW 2020
Packadore Collective

Combining concept design innovation and consumer neuroscience research to generate both desirable and sustainable packaging solutions to help brands create real impact, now and for the future.

Using consumer neuroscience research to understand concept design effectiveness, we are able to support brands by identifying key occasions to enhance the consumer packaging experience and navigate the circular economy maze. To ensure our design solutions

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