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Meaningful Encounters-Betekenisvolle Ontmoetingen

Don't be a stranger

Discover another — © Urban Climate Architecture

This place is about meaningful encounters. Because that is, for us, the heart of social design. What makes an encounter meaningful? And how do we, as social designers, ensure the right setting?

We are not alone

The field of social design is on the rise and developing rapidly. Our society faces many complex challenges that require creative power. However, the challenges we face cannot be solved by designers alone. Designers must work together with people from the community and stakeholders to find solutions for these problems. The mission of Muzus is to provide people in various places within these complex systems with the tools and resources they need to bring about change. Meaningful encounters are crucial for this. Designers have the right skills and tools to initiate, facilitate, and 'harvest' these meaningful encounters and use them as inspiration.

The power of imagination

Social designers use the power of imagination, show different perspectives, and work on new and unexpected collaborations. Our chatwalk at the DWW brings this together in 'meaningful encounters' between visitors. Meaningful encounters are important in social design to empathize with others, to jointly discover what is needed and to work well together towards a better future. Learning from each other, understanding each other, and gaining inspiration for a better tomorrow. Designers and visitors alike.

Co-create!

To realize this installation, we are collaborating with various creative and cultural disciplines. For instance, the mirror house is being designed and sustainably developed by the architecture firm Urban Climate Architects. Various young social designers are designing the interventions to encourage interaction, and we are working with numerous sustainable suppliers to bring the whole project to life. Visitors to the installation will be directed to other (social design) exhibitions, based on themes and conversations.

About Muzus

Designers Sanne and Neele Kistemaker are one of the beacons of Dutch Design Week (DDW). They are also the founders of Muzus, a design studio specialised in the creation of positive impact on welfare issues and social transitions. They do this by developing designs that create urgency and a willingness to take action in relation to major themes such as poverty, health, climate change and social security.