Phygital Seasoning merges physical and digital experiences. Combining technology, art, and sensory science, Al, AR, and sensory analysis to
guarantee a consistent sensory environment. A sensory-first and personalized approach that benefits both human health and the planet.
Personalized, Sensory-First Future
Phygital Seasoning proposes a radical shift- a world where only one ideal processed product exists per category: nutritionally balanced, affordable, and universally accessible. This "blank canvas" can be enjoyed on its own or be transformed through custom sensory layers. Without changing the product itself, increase sweetness, sourness, or saltiness, crunchiness or chewiness using augmented reality. Add strawberry or pineapple flavors. Transform the same product from savory to dessert.