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Storytelling-Design – Timeless with a Story

“More than objects: stories that shape design.”

Welcome to Storytelling-Design,

In this pop-up shop, visitors and designers meet. Objects are not only displayed but also brought to life through the stories behind them. A timeless design experience that connects, inspires, and can even be taken home.

Encounter – Where visitors and designers connect, with stories at the heart.

During Dutch Design Week, Storytelling-Design creates a space where designers and visitors come together. The pop-up shop invites dialogue and reveals that design is more than aesthetics: it is a source of connection and inspiration.

Stories – Each design object carries a unique narrative that adds meaning.

Each object in the collection carries a unique story, directly from the maker. These personal narratives add context and meaning, allowing visitors not only to see the design but also to understand why and how it was created.

Experience – A timeless journey that inspires and can be taken home.

The pop-up shop offers a timeless experience where stories and design merge. Visitors can discover, engage, and even take home a special object with its story – a tangible memory of Dutch Design Week.

About Storytelling-Design

Storytelling-Design organises a unique shop concept, in which high-quality Dutch design is linked to an event in the city. In the shop you get the opportunity to stimulate your senses: to look, feel, listen and be amazed. We do this by mixing different design disciplines. From cabinets to jewellery, from lamps to clothing and from garden sets to bags. The story behind design adds value, gives it a place in your heart and becomes yours.

We make sure it stays exciting…

Where design and stories come together at the DDW.

Each piece has a story beyond form and function.

Fashion and interior design: a timeless collection

Where craftsmanship meets innovation.