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23-31 October 2027

PLAY

A book that shows and hopefully makes you feel, once again, what it was like to play.

Hosted by Eva Veldhoen

This project is now archived and was part of DDW20

Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
I am making a book about PLAY. For this book, I photographed the Lego structures of my five-year-old son. They marked the starting point of a personal search for play.
What is play? To me, it means following joy, curiosity, my intuition. It’s about the power of imagination and experiment, about learning and adjusting while doing. Play also involves being brave. It requires me to trust the process without knowing the res
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)
Spread design for 'PLAY' (draft)

About Eva Veldhoen

After following the rational for a long time, I realized that the world of imagination, emotion and aesthetics is where my true passion and strength lies. Therefore, in 2018, I left my lawyer’s career to focus on photography. My work is about shape and aesthetics. At the same time, I am always searching for realness. This can be found in an underlying story or emotion. I want to reach underneath the layers, go beyond the noise, and get to the essence of something or someone.

Colofon

Photographer Eva Veldhoen
Designer Marjolein Heije
Writer Hannah Aukes
Writer Annika Hein
Writer Tom Ruben
Printing house Lenoirschuring

Partners

Sponsored by PLAY