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17-25 October 2026

WHAT IF … IT’S UP TO YOU

Design tools for a happy city.

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This project is now archived and was part of DDW21

This project is part of
What if Lab: wellbeing in the city
→
Screenshot of our VR application
Screenshot of our VR application
KaiserVR
What happens if we name and address the city dweller as the true owner of the public spaces of the city?

Can we create the public space that makes people happy?

Olifantenpad CS experiments with a design process with the city dwellers at the helm. The design tools we develop are based on innovative technologies and insights from environmental psychology. People will design their own public space in VR, with the help of a toolbox filled by designers and experience firsthand the effect of their choices. Afterwards, the different designs created this way, will be tested with Neurofeedback to find the design that’s best on both a conscious and a subconscious level. Thus we base our ultimate design decisions on the measurable experience of a diversity of urban citizens. Can we create the public space that makes people happy? During the WHAT IF LAB we will dive into this question with the visitors of the DDW. We will use the Assendelftplein in Rotterdam as our canvas.
Screenshot of our VR application
Screenshot of our VR application
KaiserVR
Screenshot of our VR application
Screenshot of our VR application
KaiserVR
Output Neurofeedback
Output Neurofeedback
Thuismakerscollectief
Result of first session with locals.
Result of first session with locals.

Colofon

VR & Neurofeedback, MaMa Producties BV Frederike Manders
VR & Architecture, KaiserVR Stijn Kaiser
Architect / Urbanist, KRACHTGROEN Gudule Martens
Lighting design, HET LUXLAB Ellen de Vries
Urban psychologist, Thuismakerscollectief Sander van der Ham

Partners

Sponsored by WHAT IF … IT’S UP TO YOU
Sponsored by WHAT IF … IT’S UP TO YOU
Sponsored by WHAT IF … IT’S UP TO YOU
Sponsored by WHAT IF … IT’S UP TO YOU
Sponsored by WHAT IF … IT’S UP TO YOU

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