Persoonlijke Patronen (Personal Patterns)

Personal stories and qualities of six craftswomen in Amsterdam New-West, captured in print and garment.

This project is now archived and was part of DDW22

Lena Winterink x Josta

Caro de Jonge

Lena Winterink asked the six dressmakers of the Eendagszaak, about the objects that are most precious to them. With photos of these objects and the stories in mind, she designed a personal print on textile for each woman. With their personal patterns the women designed and made a garment.

Who?

The Personal Patterns is a collaborative project between the Eendagszaak designers and dressmakers, Cascoland and designer Lena Winterink.

Where?

The Eendagszaak (One-Day Business) is a Cascoland initiative in the Lodewijk van Deysselstraat, Amsterdam Nieuw-West. The Eendagszaak is a place where entrepreneurial locals can try out their business idea for one day a week. The Eendagszaak has attracted a group of local entrepreneurs who, with varied business models and approaches, are engaged in designing, making, repairing, embroidering, teaching about, and selling clothing.

What?

Lena Winterink, multidisciplinary designer and storyteller, asked the Eendagszaak entrepreneurs about the objects that are most precious to them. Wedding dresses, family heirlooms and jewellery emerged, each embodying personal stories. Using photos that she took of their objects, and their stories in mind, Lena developed a personal digital print for each businesswoman and printed it on fabric. Each of the patterns belongs to one of the Eendagszaak entrepreneurs, and literally represents a piece of her identity. Each woman was asked to design and make a garment using her personal fabric; thus, the collection spotlights the designing and dressmaking skills in the Eendagszaak. The Dutch word for patterns, ‘patronen’ echoes the French ‘patronnes’, landladies or proprietors; this collection celebrates the businesswomen who form the Eendagszaak together.

Lena Winterink x Harjinder

Caro de Jonge

Lena Winterink x Sanae

Caro de Jonge

Lena Winterink x Khadija

Caro de Jonge

Lena Winterink x Latifa

Participants of this exhibition

Lena Winterink

Hosted by

Studio Lena Winterink
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About Studio Lena Winterink

Lena Winterink researches and develops new concepts for the materials we surround ourselves with, both wearable and for interior use. She researches societal themes, such as sustainability, globalisation and social cohesion. Her aim is to make these themes understandable and literally tangible. This translates into narrative designs, in which textiles play a leading role. With her work she shapes new perspectives to interact with our environment and the materials we surround ourselves with.