Skip to main content
23-31 October 2027

Reshaping Food

Experience a preferable future. Reconfiguring how we work and who we work with in the creation and distribution of food sustainably.

Hosted by EY

This project is now archived and was part of DDW23

Reshaping food
Reshaping food
Explore potential futures and join us in the conversation on having cities produce food for their citizens, turning waste into good and exploring new business partnerships.

Reshaping how food is brought to the world

We’re at a critical point in history. On the verge of system collapse. Or system transformation. It depends on how we view this crossroads. And how we choose to act. We think a better future is possible where food is regenerative, delicious, resilient, transparent, connected and affordable for all. Despite the pressures of climate change and other nested challenges. It is a future where the food system is becoming aligned with what people, planet and society needs. It will be a future hard-won. Enabled by new breeds of multi-stakeholder partnerships and business ecosystems. Collaborations that create food system value while adapting to new conditions on the market. For society and on our planet. Reshaping food invites you to imagine - and participate with - a preferable future. Within this experience we share stories of what could be if we reconfigure how we work and who we work with in the creation and distribution of food. Every action matters. Collaboration will be key. Let’s set a better future in motion.

About EY

At EY, our purpose is Building a better working world. We believe a better working world is one where economic growth is sustainable and inclusive. Our designers link business needs to consumer behaviors. We propel imagination by creating powerful experiences, innovative products, and services that transform brands and organizations. We help to reimagine the future of businesses, by putting people first.

Colofon

Manager Innovation & Experience Design Astrid Geerlings
Partner Innovation & Experience Design Patrick Ruijs
Senior Consultant Innovation & Experience Design Daan Heijsters
Manager Innovation & Experience Design Boaz Burkunk
Senior Consultant Innovation & Experience Design Hanna Johnson
Creative Director Nanna Bergh
Senior Manager Innovation & Experience Design Anna Strömberg
Senior Manager Innovation & Experience Design Maria Lübeck