Why product design matters

An ode to the craftsmanship of product designers.

Hosted by Vij5

This project is now archived and was part of DDW23

OER Servies Eindhoven

Vij5

With the Vij5 collection, we cherish the craftsmanship of product designers; we think this profession should be cherished and would like to tell you more about it in our DDW23 exhibition at the Hallenweg in Eindhoven!

Significant added value

The craft of the product designer is so much more than coming up with a nice idea or beautiful shape. This year during DDW we will show how good product designers in 2023 can provide significant added value in various ways and broaden our horizons through their designs.

A process for change

As DDW nicely describes it: “Innovation, aesthetics and beauty are compelling ways to open the door to meaning, mobilise people, and break through paralysis. Designers are experts in formulating and visualising alternative perspectives, enabling them to take people on a process for change.”

Understanding the added value of product designers

Divided over a number of relevant themes, we present various new products in our expo and we tell the vision of the designer behínd the product, so that you will better understand the added value of product designers.

Stainless Steel Mirror

Vij5

David Derksen - Daphna Laurens - Lotte de Raadt

Blickfanger & Vij5

Hosted by

Vij5
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About Vij5

At Vij5 we publish a collection of interior accessories, lighting, and furniture. As ‘publishers of design products’ our work is content-driven, prioritizing the product and the story behind it. We act as a platform for designers and makers by developing, making, and distributing new designs together. Our aim is to create a positive impact on the people around us by playing an essential linking role. With the Vij5 collection, we cherish the craftsmanship of product designers.

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