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17-25 October 2026

Being Creative is the Easy Part

How toxic artistry sabotages creative careers (and how to cure it)

Hosted by Rey Node

This project is now archived and was part of DDW24

Event type

Seminar

Dall E × Rey Node
A common misconception in the creative industry is that creativity is a unique talent. Newcomers and veterans alike shape their identities around ‘being creative.' Meanwhile, they struggle to flourish and perform in a world of clients, efficiency, budgets, and deadlines.

Diagnosis

At the heart of the problem lies toxic artistry. It is easily self-diagnosed using a simple test. Before the event, this test will be available for all participants. Within a minute or two, you’ll know whether or not you suffer from toxic artistry.

The cure

Thankfully, the cure to toxic artistry is hidden in plain sight. All we need is a nudge in the right direction and a deep look in the mirror. We’ll kickstart this process straight away during the event.

One-time presentation

This event takes place once, starting on Thursday, October 24 at 16:00 (4PM).
Dall E × Rey Node
Participants of this exhibition

About Rey Node

Born in the Netherlands in 1986, Rey Node dropped out of two art schools before co-founding a creative agency in 2008. He worked with local mom-and-pop stores, global mega brands, and struggling start-ups. In December 2022, he substituted agency life for a freelance career and became an author.

Partners

Sponsored by Being Creative is the Easy Part