How do we design a more liveable future

Ace & Tate is an eyewear brand that believes that new perspectives drive change. Having built a business through creative thinking, we are inspiring a more transparent and less harmful eyewear industry. A keen interest in design has always been an integral part of the brand, and, as such, Dutch Design Week is a big deal for us. Over the past few years we’ve worked with many designers on a wide variety of creative projects.

In June 2017, we opened a store in Eindhoven that was designed in collaboration with local studio Os & Oos. In October 2017, this store was then used to host a 9 day exhibition during Dutch Design Week with a theme centered around ‘A new perspective on design.’ A local photographer named Cleo Goossens was asked to shoot 6 creatives - all with clear-cut connections to the city of Eindhoven - with their unusual pieces of inspiration. The exhibition was then officially kicked off with creative studio La Bolleur and and our favourite design duo Os & Oos giving a creative talk about design.

This year, we’ll seek to answer the question: how do we design a more liveable future?