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17-25 October 2026

The Ashtray

Exploring the glamour, history and allure of smoking through the eyes of contemporary designers.

Hosted by The DIRT

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Entrance fee

Free access

Event type

Exhibition

Accessibility

Toilets available
Partially wheelchair accessible

Opening hours

11:00
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18:00
11:00
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18:00
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18:00
11:00
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18:00
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The Ashtray
The Ashtray
Florine van Rees
"The Ashtray" explores smoking’s history, its allure, and the objects it inspired. A select group of designers reimagine the ashtray, blending design, research, and cultural reflection. Each piece tells a unique story.

Seduction, Exploration, Reimagined

Seduction, through cinema, fashion, and advertising an intoxicating mythology of rebellion, romance, and sophistication filtered into our lives. It was a beautiful fairytale of glossy dreams

Exploration, the Ashtray delves into the cultural history of smoking, examining its glorification and the allure that surrounded it through the beautifully designed objects that cultivated it.

Reimagined, a selected group of designers reinterpret the ashtray, transforming a functional item of desire into an object of artistic and historical reflection.

Participating designers are:

James Shaw
Inderjeet Sandhu
Joseph Algieri
Pia Hinz
Rutger de Regt
Sarah Keenlyside
Stina Hendriksson
We Are Out of Office
Stéphane Monnet

Concept, initiative and scenography: The DIRT

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About The DIRT

DIRT is a creative duo founded by Florine van Rees and Jeroen Dijkstra. We craft curated exhibitions, bold scenography, and imaginative solutions, weaving design and storytelling into moments of unexpected beauty.

Colofon

Curator, Art Director & Scenographer Jeroen Dijkstra
Curator, Art Director & Scenographer Florine van Rees