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MINI Vision Urbanaut. The virtual vision becomes a tangible reality.

07 October 2021

2 min. to read

MINI Vision Urbanaut
With the presentation of the MINI Vision Urbanaut at DDW21, MINI shows an all-new interpretation of mobility through an innovative vision of space.

“At MINI we see it as our responsibility to preserve and develop the unique characteristics of our brand over the upcoming years and those further ahead,” explains Bernd Körber, Head of MINI. “With our eyes fixed on the future, we have developed an idea, with the MINI Vision Urbanaut, of how we can take the MINI attributes – as here, with the focus on the ‘Clever Use of Space’ – into the future of mobility and interpret them in a typically MINI way. It brings the user’s personal space into the car and opens up various possibilities for them, from creating an urban oasis to experiencing freedom in the ‘Wanderlust’ moment. The MINI Vision Urbanaut represents our image of how MINI’s ‘Clever Use of Space’ could provide an answer to the needs of future cities and lifestyles.” 

 

“The feeling of space and the innovative materials are just asking to be explored” Oliver Heilmer – Head of MINI design

Oliver Heilmer, Head of MINI Design adds: “At MINI Design we believe that the best way to understand the overall concept behind the MINI Vision Urbanaut is to experience it. The feeling of space and the innovative materials are just asking to be explored. That is why it was very important for us from the outset to also make a physical model of the MINI Vision Urbanaut. We have planned and built every aspect of the model – which allows people to experience all of the facets of the MINI Vision Urbanaut.

As well as its wide range of uses, the MINI Vision Urbanaut also focuses on sustainability – and this can be seen and experienced directly in various aspects of the vehicle.

The MINI Urbanaut is shown during DDW 2021 at the Klokgebouw (Strijp-S)

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