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1000 Hours

1000 Hours explores the relationship between producers and consumers through a material and historical investigation of the lightbulb

Ampoules for preserving daylight — © Daniel Garber & Amalia Magril

As a counteraction to the legacy of lightbulbs in planned obsolescence, '1000 Hours' preserves daylight in ceramic ampoules, aiming to bring the power back into the hands of consumers.

The Rule of Light

Since the 19th century, with the introduction of the bulb, humanity has become one step closer to controlling time. By preserving and extending the daylight hours, we no longer depend on sunlight and have complete control over our schedules. But as we freed ourselves from the solar cycle, we became very much reliant on lightbulb manufacturers. In 1924, with the development of technology and industry, the incandescent lightbulb became highly efficient and durable—which led to a dramatic drop in sales. In December of the same year, representatives of the 10 leading lightbulb manufacturers gathered in Geneva and founded the Phoebus Cartel—a global-scale supervisory body for lightbulb production.

Together, the cartel members engineered a lightbulb with a relatively short life span—1000 hours—a sharp reduction from 2000 hours that had previously been common. By doing so, the cartel formulated a new industrial strategy now known as "Planned Obsolescence", which serves the economic interests of manufacturers while exploiting valuable natural resources.

Although the cartel lasted only until the 1930s, the legacy of planned obsolescence still remains a widespread strategy used by brands and companies worldwide. Today, life-shortening manipulations are becoming more and more sophisticated and harder to detect. By that, the lightbulb became not only a symbol of innovation and technological development but also of the misuse of design—serving the economic interests of manufacturers and thus dictating the relationship between consumers and their products, ensuring continuous consumption.

As a counteraction to this strategy, the project seeks to bring the power back to the hands of the consumer, using 10 ceramic vessels that act as ampoules for preserving daylight—a term used in the lighting industry to describe the color temperature of midday light. Each ampoule contains a specific daylight color glaze, sampled from each of the cartel’s member countries. For the hues to be seen—like a piggy bank—the ampoules must be broken. Additionally, a series of Cyanotype prints—a photographic printing technique that uses UV-sensitive chemicals, materialize the story of household bulbs.

About Daniel Garber & Amalia Magril

Daniel Garber and Amalia Magril are a multi-disciplinary design duo based in the Netherlands. In their practice, the duo combines critical reflections and in-depth research of production systems, supply chains, and visual and material cultures, in order to better understand the different forces that shape our everyday lives and environments.

Cyanotype print — © Daniel Garber & Amalia Magril

Cyanotype print — © Daniel Garber & Amalia Magril

Ampoules for preserving daylight — © Daniel Garber & Amalia Magril

Cyanotype print — © Daniel Garber & Amalia Magril

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