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Redesign the production cycle of the world’s most reviled material

Embassy of Rethinking Plastic

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Rethinking Plastic exhibition-Beachcombers
Gundega Strauberga

Plastic is considered a cheap material, which is why we easily throw it away. With all its consequences. High time to look at plastic differently and deal with it differently.

Plastic causes environmental problems, but it also has advantages. It’s not black or white. We have to think differently about plastic as a material and deal with it differently. Designers play a crucial role in that necessary change.

Plastic is considered a cheap material, which is why we quickly throw it away. With all its consequences. We now realize the urgency of plastic as an environmental problem, but at the same time it is hard to imagine a world without plastic. Think of applications in the medical field, in the field of electricity, in cars and aircrafts and in household appliances.

Designers can show us the way to look at plastic differently. When developing alternatives. By designing in such a way that plastic products last longer and are easier to separate and therefore easier to recycle. In devising methods and systems to collect plastic in a meaningful way. When reusing and upcycling plastic in new products. And certainly also when creating (emotional) value so that users experience plastic differently.

Yksi Expo will focus entirely on this theme until the end of 2022. With constantly changing exhibitions, lectures, workshops and film evenings.


Yksi Expo

Yksi Expo is a platform that brings Dutch Design, technology, architecture and other creative disciplines together, focused on sustainable design and circular design.