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Embassy of Food

The Deeply Personal Vending Machine

Do you live a healthy lifestyle? Receive personally generated health advice from a highly unusual vending machine.

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The Deeply Personal Vending Machine gives personalised nutritional advice based on personal data. Through digital techniques such as facial recognition and heart rate monitors, the vending machine retrieves personal data such as your weight, height, age, mood and heart rate.

Data is discovered by the vending machine automatically

You hardly have to do anything at all; just stand in front of the camera. The machine will then tell you which of the products best suits your current health condition. The more data you share with the Deeply Personal Vending Machine, the more discount you get on the products specially recommended for you!

How much data are you prepared to give in exchange for personal nutritional advice and discount? Take a seat in front of the camera to receive your tailor-made product advice.

About Tom Schouw

Together, Tom and Sjoerd make playful concepts and interactive installations to communicate complex content to a wide audience. Clients can implement these interactive installations to reach their audience and consumers are provided with tools to enable them to form their own opinion.