'The creative sector accounts for about four percent of all jobs in the Netherlands,' says Dewi van de Weerd, ambassador for International Cultural Cooperation, Ministry of Foreign Affairs. 'Globally, this is above average. That makes it all the more important for the Netherlands to put our culture and creative industry on the map. And for that, Dutch Design Week is one of our flagships: an internationally renowned event. It attracts the crème de la crème of Dutch and international designers.'
Innovations
'Dutch Design Week is a great moment for designers to share their creations with the world and to network at an international level. But also for the Netherlands to introducenew ideas.' For example: 'Our summers are getting warmer due toglobal warming. There are countries where houses are built in such a way that there is natural air circulation inside, without air conditioning. Our construction sector can therefore learn from other countries. Such innovations make Dutch Design Week hugely inspiring, every year.’